A cut in grants to sporting bodies has had an impact on many organisations including England Athletics.
To bridge the gap Strike One Media worked with the My Club Lotteries on a Lottery campaign for EA.
Finding the right visual execution, branding and slogans in a project of this kind is make or break.
You have to connect with the membership selling the benefits of the scheme in the blink of an eye.
‘Together We Win’ is now progressing to ‘launch’ status with its ambition to support our next generation of gold medal winning athletes.